Hi there, I’m Laura Tufis
Purpose-driven marketer & digital strategist

My mission
I am committed to using marketing for the greater good and have created the Marketing Palette for each and every good cause out there aiming to inspire, improve lives, connect communities and protect our planet. By combining my passion for social and environmental causes with sustainable marketing, I am on a mission to give the right voice to causes that need to be heard.
Over the past ten years I’ve worked for a variety of such causes, considerably boosted their reach and have absolutely loved every bit of the journey.

Hi there, I’m Laura Tufis
Purpose-driven marketer & digital strategist
I am committed to using marketing for the greater good and have created the Marketing Palette for each and every good cause out there aiming to inspire, improve lives, connect communities and protect our planet. By combining my passion for social and environmental causes with sustainable marketing, I am on a mission to give the right voice to causes that need to be heard.
Over the past ten years I’ve worked for a variety of such causes, considerably boosted their reach and have absolutely loved every bit of the journey.
My story
I have worked with companies such as the Akvo Foundation, EIT InnoEnergy, SNV Netherlands Development Organisation, the European Association for International Education (EAIE), Beyond Borders Media, the European Institute of Innovation and Technology (EIT), Huygens Talent Circle (HUTAC), the Dutch Spark for Clean Cooking Solutions and more.
The excitement of starting a new gender equality campaign, the energy after a strategy brainstorm and the hope that with that extra fund, more lives will be improved; that at the next event, more innovative and inclusive ideas will be generated; and that with that next campaign, more people will take action for the sustainable development goals – all of this and the thought that every action, no matter how small, contributes to a bigger cause, give me a huge amount of passion for my work and the determination to maximise the potential of sustainable marketing.
Why the Marketing Palette?
I’m well aware of the challenges. More funds are often needed, processes need to be streamlined, immediate results need to be shown. Plus, you’re often pressed for time or short of resources.
That’s why I’ve created the Marketing Palette – a strategic mix of marketing solutions that will empower you to reach the crowd that has to hear your story, the crowd that will support you in making the impact you need to make.
I believe that great causes must be championed and that it’s time for your cause to make its mark!
Why the Marketing Palette?
I’m well aware of the challenges. More funds are often needed, processes need to be streamlined, immediate results need to be shown. Plus, you’re often pressed for time or short of resources.
That’s why I’ve created the Marketing Palette – a strategic mix of marketing solutions that will empower you to reach the crowd that has to hear your story, the crowd that will support you in making the impact you need to make.
I believe that great causes must be championed and that it’s time for your cause to make its mark!