
Client
Indigenous Lift Collective
Project
Cause Canvas workshop series
Marketing palette
Cause Canvas implementation
Marketing strategy for social impact

Client
Indigenous Lift Collective
Project
Cause Canvas workshop series
Marketing palette
Cause Canvas implementation
Marketing strategy for social impact
About the project
In the summer of 2021, I facilitated a Cause Canvas workshop series for the Indigenous Lift Collective‘s community of women entrepreneurs. Over the course of a few weeks, we had four workshops of two hours each in which we worked together to apply the Cause Canvas to the context of their work and co-create inclusive growth ideas anchored in a higher values-based goal. Here are the goals at the centre of the six participating businesses:
• Supporting women in amplifying their creative gifts by sharing and celebrating the beauty and wisdom of Indigenous being.
• Transforming the world of business by decolonising and creating heart-centered organisations and managers.
• Helping women and empaths get through trauma, grief and exhaustion, find their voice and embody resilience by using the power of music and spiritual teachings.
• Awakening to the use of natural products and natural economy and supporting the livelihoods of Northern trappers.
• Eliminating racism from schools and workplaces – ensuring that Diversity, Equity & Inclusion/Antiracism initiatives are more than performative lip service.
• Empowering Indigenous folks to stand in their power to demand justice and change for a better future.
The Cause Canvas is a strategy framework for organisations committed to sustainable change and inclusive growth. Consisting of nine elements that revolve around your dream for a more just and sustainable world, the framework guides you through questions that are key in amplifying your cause – all the while staying true to your foundational values and engaging in lasting relationships with everyone involved. Excited to apply it to your business? Download your free copy and get in touch if you need support in implementing it.
* The screenshot below has been blurred for confidentiality purposes.

